For those of us who have been doing SEO since the 1990’s and feel rather nostalgic toward the evolution of search and the Internet its is with great remorse that the official Yahoo Overture Keyword Suggestion Tool has finally made it into the Otherworld Wide Web above. Of course, the Yahoo Overture Tool has been [...]
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Yahoo has beaten the estimates somewhat with a 14-percent greater earnings gain over 1-year ago. Analysts were estimating earnings of $1.32 billion and Yahoo announced the actual number was $1.35 billion this quarter. But, Microsoft has not blinked because of the announcement. In fact, Microsoft CEO Steve Ballmer made a preemptive announcement that Yahoo’s earnings [...]
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Last week, search giant Yahoo announced the acquisition of Hungarian firm Tensa and their IndexTools analytics software. The addition of Yahoo IndexTools, which the company is stating will now be free, will give users tools for website monitoring, metrics, analytics, traffic performance and optimization. While Yahoo Site Explorer in itself is a useful tool, it [...]
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In a presidential election year, with Barack and Hillary barraging each other with so-called “attack ads” and John McCain waiting in the wings to weigh in as well, Yahoo has jumped on the bandwagon to throw a punch at long time rival and larger opponent Google. Like a less influential candidate vying for votes, Yahoo [...]
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Click fraud is a serious issue among most online advertisers and publishers who use Google or Yahoo to deliver ads. Historically, the search engines have kept very secretive about how they deal with click fraud in-house and downplaying reports from third party watchdogs who have reported far higher numbers than the search engines themselves. Now, [...]
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Yahoo Search Monkey will be debuting soon, coinciding with the Weather Report outlined on the Yahoo Blog. Yahoo Search Monkey is a new open-source application programming interface (API) that will enhance the search experience for visitors as well as website owners. Website owners will be able to ratings, reviews, images, deep links and other data [...]
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